The Story

Brew room is a cafe’ and a recreational space for common folk, writers, celebrities. The menu is complemented by a changing coffee program along with grab and go pastries and continental food.

 

We gave them a visual identity and strategy to launch their brand. We simply focused on the core of their being which was handcrafted coffee and a culture around this recreational space.

The brand complements the interior’s elements and cheerful ambiance through color, type and form and runs across menus, packaging, a coffee hand book and other collaterals.

We helped in creating a culture at the Brew Room engaging and educating their customers about the coffee culture, the process and what brewing is all about.